Inspiring others and sharing our Dutch expertise is a key part of Mobycon’s aim. By working with European neighbours, we can help build cleaner, greener communities. Conducting workshops abroad allows Mobycon to engage with a range of local stakeholders, understand different national contexts and – most of all – share our transport expertise! Company CEO, Johan Diephens, travelled to Stirling in Scotland to conduct a ThinkBike workshop.
By collaborating with the Dutch Cycling Embassy, the ThinkBike session lets us bring a flavour of Dutch cycling culture to your community. The two-day session included workshops, film screenings, and a cycle tour around Stirling.
Big things are happening in Scotland in terms of transport! The regional government recently doubled its budget for active transportation, meaning the next few years will see a fresh focus on walking and cycling. Our ThinkBike workshop helped residents of Stirling understand the potential benefits active travel has for their community. Two sessions covered cycling education and behaviour change.
When communities, such as Stirling, have lofty ambitions to drastically change the way people move, it is important to think beyond infrastructure. Johan dared his audience to think about a different future in Stirling, one in which rates of cycling are much higher. By thinking about different groups and demographics within the town, it starts to become clear why people might be inclined to start cycling. Participants were asked to consider the benefits and barriers in place to different groups within Stirling.
The sessions participants were inspired! With help from their Dutch neighbours they could think about a different transport vision for Stirling. Delivering ThinkBike workshops allows people to start imagining how sustainable transport futures might work in their neighbourhoods!